mc Belarus (IPR – Institute of Public Relations Belarus) is the first PR agency in Belarus. It’s crucial mission is to establish a dialogue between the society and business, making the communication clear and helping to build up the asset.


mc Belarus is a socially responsible company, which develops the PR profession in the sense of organizing professional events of different scales: PR clubs, PR conference «PR Readings», PR contest «PRЕМIЯ», a student conference «PR-kvietka», and other projects, the goal of which is to foster communication as a science and to implement it into practice.


Founded in 1993 and located in Minsk, the agency has been providing the services of image and reputation management in Belarus and abroad.   mc Belarus provides a full range of communications services. Today mc Belarus is an official representative of a number of global PR associations as well as a partner of the largest PR events. Its clients are national and international brands and companies, as well as professional associations, companies and NGOs. For many years, mc Belarus has been successfully working with clients from various fields.

Facts & figures

Founder: Igor Sokolov

Managing Director: Irina Pridverova

Members of staff: 12 in state

Key areas of Expertise

  • Image audit / monitoring & analytics
  • PR-strategy
  • anticrisis PR
  • event consulting
  • press service organization
  • copywriting
  • organization of focus groups
  • corporate PR

Key references

Swiss Red Cross
Idea Bank