DG COMM – My region, my future

Client

European Commission - DG Comm

The overall objective of the campaign was to raise awareness and understanding of the role of the EU in many European rural areas. mc organized a roadshow in order to achieve that goal. The roadshow was accompanied by comprehensive social media content and print promotion, as well as an official event at each stop.

mc Digital in particular developed an online dissemination strategy for the campaign. In accordance with the Commission, mc Digital created a website with all information about each of the Road show stops, including an interactive map, directly linked to the most important information about local stops.