Together for Cohesion: Let’s rEUnite!

Client

Assembly of European Regions (DG REGIO)

Objectives

  • Raise awareness of the positive impact the EU has on the day-to-day lives of its citizens of Croatia, Hungary, Italy, Romania and Spain
  • Improve perceptions on the impact of the EU and EU support for rural communities

Tasks

  • Promote and showcase the great opportunities rural areas offer due to personal passion and commitment paired with EU support
  • Deliver and demonstrate real life examples that show how the specific policies and EU initiatives contribute to the creation of jobs, growth and investments
  • Provide an opportunity to citizens of rural areas to reach a more informed view of the EU and the EU tools for supporting rural regions
  • Review of the affinity index between the selected media (especially social media) and the target groups

Target group

EU Citizens