Development and implementation of PR and communication measures including sports sponsorship
Gazprom
- To improve the public image of GAZPROM in Europe
- To inform multipliers (media, politicians and NGOs) and the broad public about GAZPROM
- To achieve high contact numbers and a high contact quality
- To increase the awareness of GAZPROM
- To achieve a better acceptance among multipliers (especially media and politicians)
- and the broader public
- To maintain contacts with opinion leaders and media representatives
- Planning and implementation of background talks with the 12 most important
- German media outlets (e.g. dpa, Reuters, Bloomberg, Financial Times)
- Production of press releases and press portfolios
- Active press work and advertorials in European newspapers
- Documentation and evaluation of media coverage
- TV cooperation with “Arena”, production regarding a TV spot for the halftime break

